A Franchise
Success Story
With real-world experience as a multi-unit franchisee and a deep understanding of what it takes to succeed, Leanna has walked the path she now helps others navigate.

Leanna Rizkalla
Her first venture was as a multi-unit franchisee for Massage Envy, back when the concept of membership-based services was still new. Launching in Virginia during the 2008 recession, Leanna turned a “nice-to-have” service into a necessity, growing her locations into top performers year after year. Her success allowed her to sell her franchises and retire at 49. But her passion for franchising—and helping others achieve their dreams—brought her out of retirement and into her role as a consultant with FranChoice.
Leanna Rizkalla isn’t just a franchise consultant—she’s a franchise success story. With real-world experience as a multi-unit franchisee and a deep understanding of what it takes to succeed, Leanna has walked the path she now helps others navigate. Her journey is proof that franchising can be a powerful way to achieve both professional fulfillment and financial freedom, no matter where you start.
Leanna’s career began in the corporate world, where she worked hard to climb the ladder, only to hit the glass ceiling. When she was told to “work harder” to get ahead, she realized that if she was going to work hard, it would be for herself—not someone else. That’s when she took the leap into franchising.
To further her mission of helping others find their perfect franchise fit, Leanna founded FutureFit Franchising, a company dedicated to guiding individuals toward franchise opportunities that align with their financial goals, ownership style, and long-term vision. Through FutureFit Franchising, Leanna combines her analytical expertise, real-world experience, and genuine passion to help others achieve both professional fulfillment and financial freedom.
Ready to take the first step toward franchise ownership? Let’s find your future fit franchise together!
Why Work With Me?
Leanna’s PhD in franchising means “ Personally Has Done it”—taken the risks, faced the fears, and reaped the rewards. She knows what it’s like to navigate the franchising world without a guide, and that’s why she’s so passionate about being the partner you need.
Her mission is to help you find a franchise opportunity that not only meets your financial goals but also brings you professional fulfillment.
Leanna provides expert guidance and personalized support to help you navigate the franchising process with confidence—at no cost to you..
At the heart of what I do is a commitment to connecting you with the best-of-the-best franchises across nearly every industry, business model, and investment level.

Why the FutureFit
Method Works
At the heart of what I do is a commitment to connecting you with the best-of-the-best franchises across nearly every industry, business model, and investment level. Whether you’re drawn to tried and true or cutting-edge opportunities, I’ll guide you through the process—helping you research, analyze, explore funding options, and ultimately select the franchise that aligns with your vision, comfort zone, and budget.
Feeling lost in the sea of franchise options.
Unsure of where to start or how to navigate the process.
Struggling to break free from the routine and pursue something more fulfilling.
No clear path to align your goals with the right opportunity.
No access to a trusted advisor or expert guidance.
A tailored match that fits your goals, skills, and vision.
Equipped with the knowledge and tools to make informed decisions.
Taking charge of your future with clarity and purpose.
A strategic plan that aligns your lifestyle and financial aspirations.
Access to expert resources and ongoing guidance every step of the way.
Personal Touch
Hometown
Hometown
• Born in Washington, D.C., and raised in St. Louis.
• Grew up with modest means, learning the value of hard work.
• Inspired by my amazing nieces and nephews to chase dreams and create a legacy.
Passions
Passions
• Travel & Photography:
• Photos and videos from trips to Dubai, Bali, and the French Open.
• Fitness:
• Video of Leanna working out and fitness photos.
• Proud Dog Owner:
Inspirations
• Mel Robbins: For her motivational insights.
• Brené Brown: For her work on vulnerability and leadership.
• Suze Orman: For financial empowerment.
• David Goggins: For his relentless mindset.
• Susan Jeffers: For her book Feel the Fear and Do It Anyway.
Start your
Journey Today.
I'm excited to meet you and help you!